The Fresh Market has come to the Outer Banks and it is certainly a different kind of shopping experience. Lot’s of specialty food items, a huge selection of produce, baked goods and snacks by the pound. It’s not the place to go to pick up a laundry soap and paper towels–although they stock them too, just not very many of them.

The store is down in Nags Head, just south of the Outer Banks Hospital, so for Brindley Beach guests staying in Corolla, it’s not very convenient, but certainly our guests in Kill Devil Hills or Kitty Hawk–or maybe even Southern Shores–may wish to take a trip down there.

It’s a great store and a lot of fun to wander around getting samples and checking out the hard to find items, but beyond its entertainment value there is a message about the Outer Banks market.

Living in the middle of it, it is difficult to see how strong this economic engine is, but to businesses outside this area, the Outer Banks is regionally a powerhouse economy with tremendous potential. It’s not a market for everyone; it remains seasonal–although not as seasonal as it once was–but for the right investor who understands what is involved, or a business or investor looking for the right opportunity, there is a lot on the plus side of the column.